Check out Ignite III on Thursday for preview of what you’ll see at BizJam
The third Ignite Seattle event is coming up this Thursday at the Capitol Hill Arts Center here in Seattle. It’s a great opportunity to get a preview of what’ll be happening during the early evening portion of events at BizJam Seattle. Brady Forrest is bringing Ignite to BizJam on June 9th. Brady hasn’t released all of the presentations yet, but a couple that he has look really awesome: You can see The Name Inspector, AKA Chris Johnson, who’ll be giving a talk entitled “The Science (and Art) of Naming.”
Many of you have faced, or will face, the challenge of naming a company, a blog, a product, or a service. In this talk The Name Inspector will give uncensored voice to his inner geek and present a lightning intro to the science (and art) of names, drawing heavily on linguistics, cognitive science, and his own experience as a namer and name analyst. He’ll talk about the mechanics of speech sound production, the symbolic properties of sounds, the structure of syllables, the poetics of names, the morphological types of names, the way words and their meanings are stored and accessed in memory, the conceptual principles of metaphor and metonymy at the root of word associations, and–using some prominent examples–not only what but HOW names mean.
Chris will be hosting a lengthier JamSession on the same topic at BizJam. Another presentation that I’m looking forward to seeing Thursday, that’s totally relevant to indie business, is by Chuck Pettis: “Differences Between Men & Women in Personal Life & Advertising.”
Men and women aren’t just from Mars and Venus. We are from different galaxies! Learn about some of the key male-female differences based on recent brain research that can help you improve your personal relationships with the opposite sex and improve the effecitivness of your marketing and advertising.
More about Ignite Seattle
Ignite Seattle is a geek event that combines on-site geekery, sharing, and innovation (and drinking). The THIRD one will be held upstairs at the CHAC (1621 12th Ave
Seattle, WA - see map) on Thursday, April 5th. The Make Contest will begin at 6:30; the Ask Later talks will begin at 8:30. Videos and photos from the previous Ignite are available. Admission is free.








