Entrepreneurs can change the world
This is a truly inspired use of web animation/video. The world would truly be a better place if more companies marketed their products like this, don’t you think?
This is a truly inspired use of web animation/video. The world would truly be a better place if more companies marketed their products like this, don’t you think?
May 19th, 2009 at 10:38 pm
Often the counter-conventional thinker waaaaay out-of-step with the masses, I don’t suppose this’ll be any different - nor add to my friends/client pool.
Oh well, such is open authenticity.
There’s a couple frames in there which concern me.
1 The idea of ‘entrepreneurs helping solve society’s problems’ is fine - an excellent ideal. And often a lousy practice. I’m increasingly seeing more people caring less about what they sell, to whom, and the methods by which the deal is done.
2 And rather than finding ‘new ways of doing things’, amid increasing homogenization there’s a trend toward ‘bolting-on quick-fixes’.
That, to a pragmatic optimist like me, is ‘though hardly unexpected, all a bit of a bummer really’.
Solution? Oooooh, ask me something easier. Somewhere in there though, is being aware of stuff and not getting swept along with puffery.
‘Entrepreneurs can change the world’? Sure. And often do. But let’s not lose perspective here.
May 23rd, 2009 at 12:09 am
I loved this! Way to go and I’m with you!
It may not be easy, it may not be readily accepted and it may not be the entire solution but:
You have to start somewhere.
You have to be willing.
You have to keep hopeful.
And you CAN make a difference!
One must not ever underestimate the power of the ripple effect.
One small pebble in a big pond is the beginning of a very large wave.
Keep up the enthusiasm, despite the nay sayers!
Perspective is a thought and therefore, a choice.
May 25th, 2009 at 7:56 pm
[...] (via Lindsay Berger of Inkwell Marketing and the Biznik Blog) [...]