A pair of indispensable linchpins

By Lara Feltin, Biznik Cofounder

Posted Friday, February 5th, 2010

The highly anticipated new book by Seth Godin, Linchpin: Are you Indispensable? arrived in the mail yesterday. I opened the package at the kitchen counter and while Dan fixed dinner, I unfolded the dust jacket and scanned the faces of the “linchpins” pictured inside – people who MATTER. Do they resemble people I know? Could I pick anyone out from the photos? Yes and yes.

They look a lot like people I know – Bizniks! And how fun to pick out not one, but two familiar faces from amongst our ranks.

Ken Mahar, of Seattle, the founder of emailbroadcast.com matters. So does Danielle LaPorte of Vancouver, BC, founder of White Hot Truth.

From Seth:

If you didn’t get your picture in on time, you can post it, along with a description, links, guest books and more at whoisthelinchpin.com. Even better, post someone else. It’s a nice thing to do for someone who matters to you.

Celebrate the linchpins. We need more of them.

Thanks, Seth!

One Response to “A pair of indispensable linchpins”

  1. Ken Mahar Says:

    Wow. I’m a huge Seth Godin fan so this is quite an honor. Thanks for finding my face! Many of us would matter less if it weren’t for Biznik – so thanks!

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