Biznik Blog

I had a great time interviewing this fellow Dane (though I speak not a word of Danish and have not yet made it to Denmark myself!).  Martin is a dynamic and passionate speaker who shared with us the results of the largest neuromarketing research ever -$7 million dollars and 2000 volunteers from all over the world who let Martin’s research team peer into their brains as they were exposed to various brand-related images and words.  Curious what they found out?

In this Biznik Live, we touch on:

• Some of Martin’s core findings in the neuromarketing study
• The role of fear in our decision processes
• Key advantages to being a small business (easier to take big risks, innovate!)
• The story of the pizza company on a low-budget that dominated the market in his area in a really unique way…
• Does your website have a jingle, your biz card a smell, why not?
• Hottest tips for indie biz agents during the current economic conditions
• Much more…

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